Staff Directory

Kerry Atkinson
- Title:
- Executive Vice President, Corporate Partnerships
- Email:
Kerry Atkinson serves as the Executive Vice President, Corporate Partnerships with Scarlet Knight
Enterprises. In his role, Atkinson manages and sets strategy for the units corporate partnership efforts.
Atkinson held the role of general manager for Rutgers Sports Properties from March 2021 through
March 2024 before assuming the Executive VP role overseeing corporate partnerships with Scarlet Asset
Management Company (SAMCO), a wholly owned subsidiary of Rutgers University.
Before joining the Scarlet Knights, Atkinson had been the general manager for Learfield IMG College's
Syracuse Sports Properties since July 2015. Atkinson brings decades of professional and college sports
sponsorship, sales, marketing and media expertise to Rutgers.
He is a former executive director, strategic partnerships for Sunrise Sports and Entertainment,
overseeing related activity for the NHL's Florida Panthers and BankAtlantic Center (now BB&T Center),
and a former senior vice president of sales for the NHL's Buffalo Sabres. Atkinson also has held senior
corporate partnership sales positions with the NFL's Buffalo Bills and the American Hockey League's
Rochester Americans.
After years in upstate New York, Atkinson now resides in his hometown of Freehold, NJ.
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